Report
DATA TRENDS 2024 FINANCIAL SERVICES
The Snowflake Data Trends 2024 report highlights the transformative impact of Generative AI (Gen AI) in the financial services sector, showcasing increased adoption of machine learning, data governance, and native apps. Financial services are early adopters of AI, leveraging Snowflake's Data Cloud for its flexibility, security, and comprehensive data management capabilities. The report underscores the industry's rapid integration of unstructured data and Python for AI development, driven by the need for better customer insights, risk management, and regulatory compliance. It also addresses challenges like data bias, transparency, and security, emphasizing the critical role of effective data governance.