Accenture’s 2025+ banking outlook highlights 10 trends reshaping the industry. While digitization improved efficiency, it diminished the personal touch. Generative AI is poised to restore human-like experiences, enabling personalized, intuitive banking. Trends include broader inclusion, the rise of non-banks, the importance of scale, and customer-centric product strategies. AI will transform how banks work, boost revenue, modernize legacy systems, and shift operations toward open-source, modular platforms. Success will depend on blending tech with empathy and reimagining banking as a trusted, relationship-driven service.

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