Accenture's 2025 report urges organizations to rethink IT operating models as generative AI transforms how work is done. Technology is now a central driver of business strategy, prompting the C-suite to shift from traditional IT roles to cross-functional, value-driven models. Key trends include human + machine collaboration, distributed IT ownership, AI-enabled managed services, and flatter, tech-fluent leadership. IT is evolving from centralized control to enabling decentralized innovation with governance. To stay competitive, firms must align IT with business goals, modernize data foundations, and embed continuous learning and responsible AI practices.

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