Rebuilding the Legal Marketing Toolkit: A Look Back and Ahead
Rebuilding the Legal Marketing Toolkit: A Look Back and Ahead
1 PagesAI-powered lead tracking is transforming legal marketing by improving attribution across multiple channels. Law firms now leverage tools like CallRail's Call Tracking, Form Tracking, and Conversation Intelligence to gain insights, reduce lead qualification time by 50%, and improve call-lead-to-close rates by 7%.
