This infographic maps the full partner lifecycle for retail programs, from discovery through optimization. Page 1 illustrates stages including discovering partners, recruiting, onboarding, engaging, optimizing, and growing relationships. It details automation features such as partner search, vetting, messaging, contract setup, performance tracking, payment processing, and cross-device attribution. Visual workflows show how automation reduces manual effort while improving scalability and insights. The infographic emphasizes that managing the partner lifecycle effectively enables retailers to increase productivity, improve partner performance, and drive sustained program growth.

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