Ping Identity’s infographic shows that data breaches and fraud significantly damage brand trust and customer retention. It notes that 82% of breaches involve human error or stolen credentials, with a 30% rise in stolen credentials over five years and 62% of intrusions linked to supply chain partners. The average breach costs $4.2 million, and 87% of customers avoid brands they don’t trust. To reduce risk without adding friction, Ping recommends CIAM strategies such as multi-factor authentication, identity verification, and intelligent fraud prevention. These tools enhance protection, maintain seamless digital experiences, and strengthen customer confidence in security practices.

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