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5 Ways Identity Verification Shapes Customer Behavior

5 Ways Identity Verification Shapes Customer Behavior

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Customers demand trustworthy, secure onboarding, especially in online marketplaces, cryptocurrency, and payments. Trulioo has helped companies meet these expectations by providing advanced identity verification solutions that enhance security throughout the customer lifecycle. This supports compliance with evolving regulations and protection against emerging threats. Research for Trulioo shows that 73% of consumers value online security highly, and when they trust a brand’s onboarding process, that trust positively impacts the entire industry, reinforcing the importance of strong verification measures.

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