The ultimate guide to modern data movement explains how Fivetran automates the ELT process to overcome the limitations of traditional ETL. It highlights the shift from fragile, engineer-heavy pipelines to automated platforms that manage extraction, loading, schema drift, incremental updates, idempotence, and transformations with minimal downtime. The guide emphasizes governance, security, and extensibility, showing how column masking, role-based access, and compliance with standards like SOC 2, HIPAA, GDPR, and PCI DSS ensure safe scaling. It also covers extensibility via APIs, Connect Cards, and integration with dbt, enabling orchestration, lineage tracking, and embedded analytics. With 99.9% uptime and self-healing pipelines, Fivetran empowers enterprises to centralize data, build real-t

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