Sumsub’s guide to identity verification in the carsharing industry stresses balancing high fraud protection with a smooth onboarding experience to prevent losses and reputational damage from fraudsters exploiting weak verification. For example, an Italian fraudster created over 220 fake accounts, enabling unlicensed and underage drivers to rent cars, causing significant revenue loss and trust damage. A real-world example is HoppyGo, a P2P carsharing platform, which partnered with Sumsub to implement seamless identity, license, and age verifications. This reduced verification time from up to one day to less than a minute and increased the completion rate of trips post-registration from 40-43% to 66%.

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