Guide

Send follow-ups that generate more replies for your leads

Send follow-ups that generate more replies for your leads

Pages 14 Pages

This guide explains how strategic follow-ups can dramatically improve cold email success. Since only 20% of campaigns include follow-ups, sending them sets you apart and boosts response rates. It recommends sending up to six value-added emails, spaced 3–7 days apart, and using automation, personalization, and A-Z testing. Tools like auto-pause and merge tags increase efficiency and relevance. Saleshandy’s scheduling and template features help teams streamline outreach and maximize conversions.

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