A workforce management software company partnered with Great Demo! to improve demo effectiveness and sales team alignment. After hands-on training and coaching tailored to their industry, the team adopted a structured, customer-focused demo approach. Results included a jump in qualify-to-develop rates from 50% to 74% and a tripling of prove-to-close conversions. Team confidence rose, demos became more impactful, and customer satisfaction and retention significantly improved—transforming their sales outcomes.

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