Biopharma companies face complex R&D challenges, with long development cycles and a low 7.9% approval rate from Phase I. To improve success, they need healthcare commercial intelligence—data, analytics, and expertise—to identify key opportunities, size markets, and engage experts. This guide helps organizations evaluate data vendors, emphasizing the importance of real-time, integrated data over outdated one-time data cuts. A data-driven culture, cross-functional teams, and modern analytics tools can streamline decision-making, optimize clinical trials, and accelerate time-to-market. The right data empowers companies to make informed decisions, reducing risks and driving growth.

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