The guide explains five signs that a chatbot may be underperforming. It highlights issues such as draining IT resources due to excessive customization, offering poor user experiences through weak natural language understanding, and failing to generate cost savings or boost business performance. An ineffective chatbot may also lack scalability across multiple channels or languages. The document suggests upgrading to IBM Watson Assistant, an AI-driven platform that enhances user engagement, reduces costs, and scales easily. Softchoice partners with IBM to help organizations deploy and optimize Watson Assistant for superior customer and employee experiences.

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