3 Data-Based Ways to Improve ABM Now
3 Data-Based Ways to Improve ABM Now
22 Pages"3 Data-Based Ways to Improve ABM Now" provides insights on how to enhance Account-Based Marketing (ABM) programs using new data sources. It focuses on developing actionable target account profiles, improving propensity modeling, and using micromessaging for better conversions by leveraging technographics and purchase intent data.
