Demand for ESG services is accelerating among U.S. businesses, driven by stakeholder pressure, regulatory shifts, and positive financial links to ESG performance. From 2022 to 2023, strong focus on ESG rose from 27% to 41%, and interest in ESG products offered by financial institutions jumped from 45% to 77%. Although existing ESG solutions remain immature, especially in areas like lending and cash management, early adopters in the financial sector can gain a competitive edge. With regulations like California’s SB-253 and SB-261 taking effect, firms must prepare now to meet rising ESG expectations.

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