Transform Data Security
Transform Data Security
This e-book explores how enterprises must rethink data protection strategies. It highlights challenges like shadow data, insider threats, generative AI risks, and regulatory complexity. Proofpoint advocates a people-centric, adaptive, and unified data security model. Key pillars include content awareness, behavioral analytics, and AI-driven automation for real-time intent detection. The framework lowers costs, reduces false positives, and supports compliance while maintaining productivity. By unifying DLP, ITM, and DSPM, organizations can prevent data loss, reduce insider risk, and accelerate business agility.
