This ebook examines the evolving cybersecurity challenges facing the retail industry and explains how identity and access management plays a central role in protecting customer data, systems, and brand trust. As retailers expand digital channels, cloud platforms, and third-party partnerships, they face rising risks from identity-based attacks such as phishing, credential theft, ransomware, and insider misuse, alongside strict compliance demands like PCI DSS and GDPR. The ebook highlights weaknesses in traditional retail security, including poor third-party controls and the trade-off between security and customer experience. It describes how IAM, CIAM, IGA, PAM, automation, and Zero Trust principles can strengthen authentication, authorization, identity lifecycle management, and monitoring

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