Ebook
It's Good To Talk - Personalising Social Selling with Conversational Commerce
This report explores the rise of conversational commerce, emphasizing its growth and importance for brands in personalizing customer interactions through AI-powered chatbots. It highlights the integration of messaging apps in social commerce, offering seamless customer journeys, driving sales, and building trust. Key takeaways include the significance of chatbots, data integration, and personalized experiences to drive customer loyalty and revenue.