Hyperautomation is revolutionizing the retail and consumer goods industries by integrating AI, machine learning, IoT, and robotic process automation to enhance efficiency, agility, and personalization. Post-COVID supply chain disruptions, inflation, and shifting consumer expectations necessitate real-time collaboration between retailers and suppliers. By leveraging AI-driven decision-making, businesses can optimize inventory, pricing, credit, fraud detection, and personalized marketing while reducing waste. Solutions like SAS Viya and Microsoft Power Platform enable low-code automation, improving scalability and accessibility. Early adopters report faster time to market, increased innovation, and enhanced customer experiences, making hyperautomation essential for future competitiveness.

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