To find the best B2B data for sales and marketing, companies should understand their specific data needs aligned with GTM, ABM, and omnichannel strategies. Key points include: Types of B2B Data: Company identifiers, funding, revenue, buyer intent, technographic, and firmographic data are essential for targeting and personalization. Trusted Vendors: Choose reputable data providers who offer verified, up-to-date, and compliant data to ensure accuracy and reduce risks. Cost Considerations: B2B data pricing varies widely depending on data depth, freshness, and licensing; companies should balance cost with quality and relevance.

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