This ebook presents real-world customer stories that illustrate how organizations across industries use modern BI to become truly data-driven. It highlights examples from finance, retail, media, manufacturing, healthcare, and government, showing how Domo enables self-service analytics, real-time visibility, and cross-department collaboration. The stories demonstrate tangible outcomes such as faster decision-making, improved operational efficiency, enhanced customer experiences, and reduced reporting overhead. Collectively, the case studies show how modern BI platforms help organizations scale analytics, break down silos, and embed data into everyday workflows.

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