The WalkMe eBook, '5 Ways to Combat Digital Friction: Boost efficiency while maximizing seller effectiveness,' addresses the pervasive issue of digital friction within sales organizations. Despite significant investments in CRM and sales intelligence tools, companies often find these technologies inadvertently hinder productivity. The eBook highlights how digital friction, experienced by two-thirds of employees, leads to wasted time, poor user experience, and diminished output, impacting the bottom line. WalkMe's Digital Adoption Platform (DAP) is presented as the solution, offering a rep-centric approach. The cloud-based, code-free platform provides actionable insights into application usage and delivers contextual, in-the-moment guidance to enhance user experience, productivity, and effi

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