MX’s survey of 1,000+ banking professionals revealed four major disconnects between financial institutions and customer expectations. First, while 51% of institutions believe they provide self-guided tools and alerts, only 28% of consumers report receiving meaningful financial advice. Second, 63% of providers think their mobile apps are above average, yet most average only 3 stars, with just 12% of consumers receiving advice through apps. Third, only 45% deliver relevant, timely communication, leaving many customers feeling unsupported. Fourth, silos and slow decision-making hinder innovation, as 39% say their systems don’t enable data-driven strategies.

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