Case Study: Yummly and Instacart partner seamlessly through Branch links branch.io “We have completely changed the app opening experience of Instacart... now the first time you open it, the app is custom built for you.” Brian Witlin | Yummly COO 35% 28% 10% one-week retention for shopping users items added to shopping lists of US shopping list users send their list to Instacart Yummly, a personalized food and recipe discovery app, was looki

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