Texas Roadhouse—a popular restaurant chain with over 400 locations—is known for its hand-cut steaks, fall-off-the-bone ribs, line dancing, and buckets of peanuts. The menu promises “legendary” food, so it’s not surprising that they aimed to serve an equally legendary mobile app. Texas Roadhouse contracted LEAP, a prominent digital agency, to build a rich mobile experience that would have as much sizzle as the restaurant’s signature steaks.

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