Adobe Partner Story “There are great synergies between our Digital Strategy for Lincoln and the relevance and personalization enabled by Adobe Marketing Cloud solutions.” Jim Peters, Digital & CRM Marketing Manager, Lincoln Motor Company WPP Companies help improve car buying experience for Ford Motor Company. Hudson Rouge and Cognifide team with Adobe to deliver personalized experience for new Lincoln MKX reveal site in less than 10 weeks. RESULTS CAPTIVATED Improved audience engagement and website stickiness with targeted, personalized experiences ALIGNMENT Leveraged best-of-breed solutions, trusted partnerships, and best practices to align people, processes, and goals, achieving positive business outcomes 1:1 EXPERIENCES Used audience data to deliver personalized content

Join for free to read