Case Study

Workbooks Has Enabled SMTA To Become Proactive Rather Than Reactive

Workbooks Has Enabled SMTA To Become Proactive Rather Than Reactive

Pages 4 Pages

IMPROVED MEMBERSHIP MANAGEMENT MORE EFFICIENT MARKETING ONE SYSTEM TO MONITOR ENGAGEMENT “WHAT’S GREAT ABOUT WORKBOOKS IS THAT I AM NOT FORCING CHANGE, INSTEAD IT GIVES THE SMTA EMPLOYEES THE TOOL THEY NEED TO EMBRACE CHANGE AND MAKE THEIR JOBS MORE EFFICIENT.” INTRO The Scottish Motor Trade Association (SMTA) is the only trade association that exists to support motor trade businesses in Scotland. Established in 1903, the association aims to encourage, promote and protect the interests of their members, providing them with a number of services, offers and commercial opportunities that support the development and sustainability of their businesses. SMTA’s members range from large motor groups with multiple branches, down to small MOT stations or repair workshops. Members pay an

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