1 With vs Without AYLIEN News API whitepaper - 07 AYLIEN.com2 If you need employees or customers to know what is happening in the world, this document is for you. There are many reasons why an organization may have such a requirement. They may wish to: Identify events that may trigger reputational risk as early as possible Spot emerging situations that represent opportunities for new investments, or threats to existing ones Provide news to customers or clients that enables them to manage risk or opportunity Analyze historical social or economic trends through access to a comprehensive archive of news stories The list goes on - and it would distract from the purposes of this document to itemize the almost infinite number of reasons an organization might have for needing to access a

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