Case Study
West Basin Municipal Water District’s Designer Water
Utility Branding Network CASE STUDY This case study is an excerpt from Building the Wastewater Utility Brand: Practical Advice for Increasing Trust, Support, and Investment published by the Southern California Alliance of Publically Owned Treatment Works (SCAP) in 2008. West Basin Municipal Water District’s Designer Water West Basin Municipal Water District in Carson, California, has developed a series of water products derived from