Case Study

Web Conversion

Web Conversion

Pages 3 Pages

CASE STUDY DRIVING WEB CONVERSION THROUGH VIDEO: HOW SWITCH VIDEO INCREASED CONVERSION RATES BY 20% Executive Summary In 2010 Rypple contacted Switch Video about producing a short length animated video to promote their performance management tool. Rypple wanted a video that would improve conversion rates on their website and engage visitors in a unique way. Switch Video produced an explainer video for Rypple in their whiteboard style a

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