Overview Established in 1945, Vonpar is one of Bra­ zil’s largest Coca­Cola franchises. Opera­ ting in the states of Santa Catarina and Rio Grande do Sul, the company employs 2,500 people to manufacture and distrib­ ute approximately 67 million liters of prod­ uct to more than 60,000 customers each month. The company enjoys a 56.4 percent market share in its region, and generates an ­ nual revenues of 1.2 billion reais (US$700 million). Cha

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