CASE STUDY EASY 2 TXT VODAFONE INTRODUCE SHARE PLAN ENROLMENT BY SMS TEXT FACTS Vodafone runs an employee Sharesave plan which is open to over 10,000 employees in the United Kingdom. In 2009 they wanted to increase take- up by exploring new methods of enrolment. CRITICAL ACTION Vodafone enlisted the help of Computershare to create a text-based solution which was both easy to use and convenient for employees. Computershare used their tec

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