www.boxever.com | 1 www.boxever.com | 1 Viva Aerobus’ Opportunity: Make it easy to buy, easy to fly As a low cost carrier, it can be difficult to find a point of differentiation from competitors when price is the first – and often only – deciding factor for consumers. That’s why Viva Aerobus wanted to find a way to deliver a more personal customer experience – based on a thorough understanding of what each customer needs and wants at each mom

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