Case Study
Viking Line
Viking Line www.scala.com US l Canada l Netherlands l France l UK l Norway l Sweden l China l Japan The Challe Nge Viking Line commenced service in 1959, when the S/S Viking began sailing between the Finnish mainland, the Åland Islands and Sweden. Today Viking Line has seven vessels, which sail between the Finnish mainland, Åland and Sweden as well as between Finland and the Baltic states. With Viking Line a Baltic cruise from one city to another takes less than a day. Viking Line has a wide entertainment offer: casinos, restaurants, discos and live artists. Operations include passenger services, recreation and cargo carrier services. Viking Line started to look into Digital Signage for two main reasons. The environmental aspect was a big issue because Viking Line printed about 2