thrivehive.com/success-stories Success Story: Victory Chevrolet Products: OnTarget • Retargeting Geo-conversions in just 12 days GM reimbursed Victory Chevrolet 50% of their advertising investment .14% Overall campaign delivered 124 clicks for a .14% click-through rate 22 The Challenge Victory Chevrolet is a new and used car dealership located in Charlotte, NC. The dealership invests most of their marketing budget to advertise on television and radio. The dealership also spends a small amount to list on the corporate Chevrolet website. Victory Chevrolet competes for customers against neighboring car dealers for new and used car sales, which all use similar marketing tactics. Victory Chevrolet struggled to attract customers to use their service department because of the impressi

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