SEM campaigns 2.41 top ad position 5.48% CTR 52.02% search impression shares OnTarget - Targeted Display 137,499 impressions 145 clicks .10% CTR (.08% CTR is the industry standard making this campaign well above average) The Challenge Deery Brothers is a premier car dealership located in West Burlington, Iowa, that specializes in selling new and used cars, trucks, and SUVs. They had experimented with some digital marketing in the past but knew they needed to find a company they could trust to help ramp up their efforts online. “We sell cars, so we aren’t marketing geniuses by any stretch of the imagination,” says Tim Heiniger, longtime manager of Deery Brothers. “So we knew we had to find a company we could trust to help us increase traffic and grow our digital presence.” The So

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