Case Study

Venezuela's First Augmented Reality Magazine Makes Headlines

Venezuela's First Augmented Reality Magazine Makes Headlines

Pages 5 Pages

CASE STUDY VENEZUELA’S FIRST AUGMENTED REALITY MAGAZINE MAKES HEADLINESLAYAR CASE STUDY: SMARTMAG 1 SMARTMAG CASE SUMMARY • SmartMAG, a brand new magazine featuring Layar’s technology throughout, is Venezuela’s very ?rst augmented reality magazine. • Almost every page has been enhanced using the Layar Creator. Scanning lets readers discover extra photos, links, videos and more. • 2,000 copies of the ?rst-of-its-kind magazine were distributed in

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