+ CHALLENGE Resumes and HR Systems Fall Short in Determining Candidate Fit and Personality Urban Outtters is an eclectic lifestyle retailer dedicated to inspiring customers through a unique combination of product, creativity and cultural understanding. With over 200 retail stores in the US, Canada and Europe, Urban Outtters’ goal is to foster a culture of creativity and individuality within its stores and home oce in Philadelphia. Urban Outtters’ retail environments require talent that matches Urban’s values: Community, Pride, Creativity and Respect. Maren Korellis, Head of Field Recruitment explains how the evolution of technology has enabled her team to connect with their candidates: “A few years ago, we moved away from paper applications and transitioned our retail candidates to app

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