CASE STUDY Universal TV Remote USERS Jerry Molitor, Program Manager Ashish Aggarwal, Co-Founder PRODUCT Centercode Platform KEY CHALLENGES Building customer testing into the product development lifecycle OVERVIEW Caavo’s founders did not feel successful when attempting to run internal customer tests at their previous companies. Finding and engaging testers was hard, and scaling the process was impossible. CHALLENGE In a very competitive market, the team knew that they had to be obsessed with becoming a customer-centric company in order for Caavo to differentiate itself. But beta testing is hard, and they needed a simple solution to help execute their vision. SOLUTION By implementing Centercode, the Caavo team has been able to have direct and continuous interactions with thei

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