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Union Mission Ministries Boosts Revenue With Website Redesign And Optimization

Union Mission Ministries Boosts Revenue With Website Redesign And Optimization

Russ Reid
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1 | P a ge Case study: Union Mission Ministries boosts revenue with website redesign and optimization The challenge Union Mission Ministries (UMM) needed a new website to help them accomplish various goals: • Track and convert donations effectively and efficiently • Convey their value proposition and brand promise • Recruit volunteers Once the redesigned site was deployed, the ongoing challenge was to increase online giving by drivi

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