Hill & Markes replaced their outdated eCommerce site with Unilog’s CIMM2 platform to fix poor product content, weak taxonomy, lack of mobile responsiveness, and missing punchout features. Unilog delivered enriched product data, a stronger hierarchy, custom tools like My Items and Multi-Level Approver, and a responsive, ERP-integrated site. Within a year, the company saw major gains: more online users, higher conversions, and increased revenue. The new platform now drives digital marketing, SEO, and manufacturer partnerships, giving Hill & Markes a modern, efficient buyer experience.

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