Case Study
UNDERSTAND YOUR CUSTOMERS AND ENGAGE WITH THEM INTELLIGENTLY
ENTERPRISE BUSINESS INTELLIGENCE Understanding customers and markets has become one of the most effective ways to empower business professionals to be more engaged and productive. IgniteTech’s FirstRain cross-platform solution provides business professionals with analytics tuned to their specific company strategy and allows them to deeply understand the continuously changing business dynamics of their target markets. The FirstRain solution runs on a sophisticated, infinitely scalable big data platform, finding and organizing business-relevant data from online sources, including social media, to give users personalized insight into their business world. Our algorithms then aggregate the data into easy-to-grasp visualizations, which highlight trends and clusters, anomalies, dynamic