Case Study
Twitter impressions jumped from 614 to 6,700 in three months
© 2017, A.wordsmith, Inc. All Rights Reserved. Twitter impressions jumped from 614 to 6,700 in three months Client Description Pinpoint is a User Experience Design group that seeks to answer complex business questions using design methodologies. Pinpoint delivers deep insights through research, then applies those insights through prototyped solutions for their clients. Project Description Pinpoint approached A.wordsmith with the goal of raising its social media profile to reflect the team’s expertise. A.wordsmith conducted a social media audit and provided recommendations based upon the findings. A.wordsmith then managed Pinpoint’s LinkedIn and Twitter accounts, which included researching, drafting and curating content for 9+ posts per week. Key Results The social media cont