TUI Nordic takes charter travel to a new level with PLM Tourist travel isn’t what it used to be. The one-size ?ts- all charter trips are being replaced by tailored travel. Customers want to choose the hotel, food, sports activities, degree of sustainability and more. For travel agencies, tailored travel means new opportunities, but also huge amounts of facts and ?gures to keep track of. TUI Nordic, the biggest tour operator in the Nordic area, decided to go for PLM and TechniaTranscat (previously Technia) to sort it out. Why PLM and why T echniaTranscat? “PLM is usually associated with the manufacturing industry, not service products. But TechniaTranscat very quickly understood our needs and showed us the possibilities with PLM in our business,” says Peter Ulwahn, TUI Nordic’s Head of Prod

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