Case Study

Swedish DIY giant Jula turns to PLM to help continue rapid growth

Swedish DIY giant Jula turns to PLM to help continue rapid growth

Swedish DIY giant Jula turns to PLM to help continue rapid growth Leading DIY (Do-It-Y ourself ) retailer Jula has been one of Sweden’s fastest growing companies over the last 10 years. That level of success also brings new challenges, and Jula reached a point where continued expansion would only be possible with a new set of tools for tracking and planning. The company turned to PLM, and chose T echniaTranscat as its strategic partner to help change the way Jula handles every process from ?nding new products to promoting them in advertising campaigns. Jula specialises in low-cost quality products for the do-it-yourself enthusiast and professionals alike, ranging from shower curtains to power tools for the home, car or garden. The company’s growth has been staggering, as it doubled its num

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