caso de estudio case stud Y traccsolution.com • info@traccsolution.com • ccitracc.com 1 HEADING TEXT - STRATEGIC PROBLEM SOLVING FOR EXECUTIVES Executive summary In early 2010, strategic imperatives and the challenge of responding to the global financial crisis drove James Fazzino, newly appointed Incitec Pivot Limited MD and CEO, to build a continuous improvement culture that would transform IPL into a productivity powerhouse. Confident in the company’s strategic direction based on its balanced exposure to the world’s two biggest economies, the USA and China, he recognized that IPL lacked a high-performance culture and a consistent approach to strategy execution. A paradigm shift was required. RESULTS • Over AU$570 million in EBIT gross benefits, including AU$84 million in

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