Case Study

Top Pharmaceutical Manufacturer Modernizes Reporting Ecosystem

Top Pharmaceutical Manufacturer Modernizes Reporting Ecosystem

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A global pharma company needed to replace a legacy Oracle/Teradata system with Azure, Databricks, and PowerBI for market access reporting. An earlier vendor failed due to lack of pharma data expertise. IQVIA’s Analytics, Insights & Reporting (AIR) Services team stepped in, introducing best practices, quality assurance, and hands-on advisory. Within months, all executive dashboards, operational reports, and self-service analytics were delivered ahead of schedule. IQVIA reduced the projected implementation timeline by 25% and gave stakeholders confidence in data integrity, improving reporting and decision-making.

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