Report WAYNE W. ECKERSON AND KEVIN M. SMITH The Ultimate Guide to Embedded Analytics Keys to Product Selection and Implementation RESEARCH SPONSORED BY THIS PUBLICATION MAY NOT BE REPRODUCED OR DISTRIBUTED WITHOUT ECKERSON GROUP’S PRIOR PERMISSION.2 Ultimate Guide to Embedded Analytics About the Authors Wayne W. Eckerson is an international thought leader in the data and analytics field since the early 1990s. He is a noted speaker, sought-after consultant, and widely read author. Eckerson has conducted groundbreaking research studies, chaired numerous conferences, and consulted with organizations around the world during his 25 years in the field. Eckerson has also written two books: The Secrets of Analytical Leaders: Insights from Information Insiders (2012) and Performance Das

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