Case Study
The Total Video Platform
Credit Application • Episode 2 +400% The Total Video Platform VideoAmp Lifts TV Tune-In by 400% BRIEF VIDEOAMP’S SOLUTION The campaign was monitored and continuously optimized to achieve the optimal reach and frequency combination required to smash the broadcaster’s awareness and engagement goals. At every step during the various flights, real-time results and relevant data were used in VideoAmp’s drill-down tool to optimize value out of ea