Case Study

The Power to Deliver Data-Driven Marketing

The Power to Deliver Data-Driven Marketing

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Merkle relies on the latest technology for unfailing reliability, maximum uptime and extraordinary performance to provide measurable marketing outcomes to the world’s best brands. The power to deliver data-driven marketing Business needs Business results Increase in performance to meet client demands Lower latency for unsurpassed responsiveness 80 % 50 % Marketing Services | Worldwide Managing 150+ marketing databases, 3.7 billion client records and $1.7 billion in global digital media, Merkle annually drives 150,000 marketing campaigns, delivers 12 billion personalized emails and provides 10,000 analytic models. To make this happen, the company needs exceptional storage performance and availability at an affordable cost. Solutions at a glance • Dell EMC PowerMax • Dell EMC

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